Welcome to a very special week at Bloom and Grow Lactation Medicine. Today marks the start of World Breastfeeding Week, an annual global celebration championed by the World Health Organization (WHO) and UNICEF. The theme for 2026 is "Breastfeeding for a Sustainable Start in Life: Strengthen What Works."

If you are navigating the early days of infant feeding and experiencing excruciating nipple pain, you know exactly how desperate those 2:00 AM internet searches can get. You just want relief. You are exhausted, your baby is crying, and you feel like you are failing.

Discover the evidence-based benefits of the breast crawl. Learn how this natural, infant-led practice supports newborn feeding, bonding, and maternal health.

By Dr. Leigh Campbell, MD, IBCLC, NABBLM-C, PMH-C Founder, Bloom & Grow Lactation Medicine Nurturing Each Family, Protecting Every Drop Feeding your baby is one of the most intimate and impactful parts of early parenthood. Yet, it can also bring unexpected challenges, pressures, and emotions. As a breastfeeding medicine physician, my goal is to meet families where they are—compassionately, with expertise, and with an understanding that every journey looks different. For some

By Dr. Leigh Campbell, MD, IBCLC, NABBLM-C, PMH-CFounder, Bloom & Grow Lactation Medicine — Ridgeland, MS Breastfeeding comfort is possible without harsh interventions. YOU DESERVE COMFORT AND CONFIDENCE AT EVERY FEEDING Breastfeeding should nurture and connect, not cause pain. While some tenderness in the first few days can be part of learning, ongoing pain is a signal that something in the fit and function of feeding needs attention. I’m Dr. Leigh Campbell , a breastfeed